Affinia Hotel Collection
Brand and Identity Design, Print and Digital Collateral Design
The Affinia Hotel Collection features fine boutique hotels in NYC and Washington DC, offering unrivaled accommodations and amenities.
Brief: Develop a new identity for Affinia that is not too cold and impersonal, not too hot and trendy, but a place that is just right for today’s traveler.
Position: Art Director (Print and Digital)
Logo and Brand Identity Guideline Design
Stationery Design
Property Brochure Design
Property Restaurant Brochure Design (Outside)
Property Restaurant Brochure Design (Inside)
Interactive Presentation Design
Web Banner Design
Website Design
Newsletter Design (Covers and Back)
Images, photos and videos courtesy of CBrands, Eileen Fisher, Gwynnie Bee, Imprint, Macy's, MME, scenyc, and Wasabi Rabbit – Copyright © 2002-2025, Jonathan McIntosh