The Surrey
Brand and Identity Design, Print and Digital Collateral Design
The Surrey is a luxury hotel with a modern art collection and is New York City’s only Relais & Châteaux hotel.
Brief: Develop a new brand identity for The Surrey that is a marriage of classic and modern, mirrored by a high-contrast aesthetic.
Position: Art Director (Print and Digital)
Logo and Brand Identity Guideline Design
Website Design
Newsletter Design
Web Banner Design
Print Ad Design
Affinia Hotel Collection
Brand and Identity Design, Print and Digital Collateral DesignView Project
Images, photos and videos courtesy of CBrands, Eileen Fisher, Gwynnie Bee, Imprint, Macy's, MME, scenyc, and Wasabi Rabbit – Copyright © 2002-2025, Jonathan McIntosh